Generic user profiles can be used to rapidly develop and test design ideas and concepts. These methods are particularly helpful in exploring how users might interact with very new or unfamiliar products and technologies.
Character & personality sketching
Generic character sketches help designers understand what a character's particular response might be
Design research: Imagining people
Methods for designers/researchers using prior collated data & material to create imaginary users
Interactive design tool for product safety
A tool encouraging the incorporation of age-related safety aspects into consumer products design
People pictures as creativity catalysts
The cards act as stimuli for idea exploration & reminders about people who are older and/or disabled
Scenarios: sketch stories for new design
Scenarios experiment with people's behaviours when using new products & services in future contexts
Visualising the future use of a product
The method gives a clear and detailed visualisation of the (future) usage of a product